Senior Vice President of Global Product Development
“DriverFirst is all about making our trucks the trucks drivers ‘want’ to drive. It’s reliability, placement of controls, comfort, ease of use, and a great quiet ride that’s fun to drive.”
Vice President, Product Marketing
“DriverFirst is our constant reminder to focus on identifying and improving upon the product attributes that matter most to our customers.”
Senior Technical Specialist
Ergonomics and Driver Accommodation
“DriverFirst is about improving productivity, efficiency and comfort by fitting the truck to the driver. It’s what we call a user-centric approach to product development. We design trucks that drivers want to drive by better understanding the different types of drivers, their capabilities and preferences.”
Director, Industrial Design
“DriverFirst is being proactive and innovative to address the changing requirements of our marketplace and to consistently provide our customers with the best product solutions to address uptime, safety and driver retention.”
We're Listening To Driver Feedback
Here are just a few things we’ve heard from recent driver clinics.
Chart your trip ahead of time, and try to stay in a rest stop over a truck stop. they're easier to pull in and out of so there's much less chance of an accident.
Jeff Bauer, Owner-Operator
The secret to eating better while on the road, is cooking as many meals as you can in your truck ... whatever you do, avoid the buffet!
Bob Haubrick, Owner-Operator
Take care of your equipment and it will take care of you in return
Dennis Small, Company Driver
And Putting Ideas Into Action
- Increasing safety with RollTek seats
- First to market with Bendix® Wingman® Fusion™ collision mitigation
- Improving forward visibility
- Enhancing visibility with LED headlights
If you’re not comfortable in the truck, you’re not comfortable on the road. So we’ve put a strong focus on ergonomics and features that support a driver’s needs and wants.
- Low noise vibration and harshness with the N13 engine
- Industry-leading ride
- Studying physical needs of drivers
Raising performance on the job means finding ways to improve the job with technologies and ideas that save time and money while increasing productivity.
- Industry-leading remote diagnostics with OnCommand™ Connection
- First to market with over-the-air programming
- Improving serviceability
- Class-leading aerodynamics with ProStar®
- Predictive cruise control
- Evaluating drivetrain technologies